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FOR TRADE & SERVICE BUSINESSES

We Guarantee 100 Qualified Leads in the Next 90 Days
or You Don't Pay.

We build and run your own inbound lead generation system so you control your pipeline permanently.

Book Your Free Strategy Call
Sound Familiar?

Are You Struggling With…

If any of these hit close to home, you're in the right place.

📉
An Empty Pipeline
You're relying on referrals and word-of-mouth, but leads are inconsistent and unpredictable month to month.
⏳
No Time to Run Campaigns
You know you need to be generating leads consistently, but managing targeting, copy, ads and follow-up takes hours you don't have.
🗑️
Expensive Ads, Poor Returns
You've tried running ads but the cost per lead is too high and the quality is inconsistent. You're spending more to get less every month.
🤷
Unqualified Conversations
You're wasting time talking to people who aren't a fit. Your calendar fills with bad leads, not real buyers.
🛒
Depending on Lead Vendors
Buying from Angi, HomeAdvisor or similar means you're competing against yourself. The same lead gets sold to 5 businesses you're racing to the bottom on price before the conversation even starts.
🔄
No Repeatable System
Everything is manual and reactive. You have no lead generation engine running in the background filling your calendar month after month.
The SVRGN Difference

Why Choose SVRGN Agency

We don't pick a channel and force it on your business. We analyse your market, your customers and your goals, then build and run the exact system that gets results for you specifically.

🏗️
Strategy Before Anything
Before we touch a single channel, we analyse your business, market and ICP. You get a clear strategy with the right channels selected for your specific situation.
✍️
Copy That Converts
Email sequences, ad creative and landing copy all written to convert your specific audience. No templates. No filler.
🎯
Precision Targeting
We identify your exact ICP and build audiences for both outbound and paid the right people reached through the right channels.
📊
Weekly Performance Reports
Full transparency on open rates, reply rates, calls booked and pipeline value. You know exactly what your investment is generating.
🔁
Continuous Optimisation
We A/B test copy, refine targeting and scale what's working every single week. The system gets better over time.
📅
Calls Land in Your Calendar
Interested prospects book directly through your scheduling link. No chasing, no back-and-forth. Just qualified calls.
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How It Works

Our Process

A proven end-to-end system from onboarding to 100 qualified leads in 90 days.

Book Your Free Strategy Call
The Arsenal

Every Channel. The Right Combination.

Different businesses need different approaches. Through onboarding we analyse what will work best for your business and build the right system around that.

📣
Meta Ads
Facebook and Instagram ads targeting your exact customer by location, demographics and behaviour. Strong for local service businesses reaching homeowners and decision-makers.
🔍
Google Search Ads
Capture high-intent buyers who are actively searching for your service right now. Pay only when someone clicks and wants what you offer.
📍
Google Local Services Ads
Appear at the very top of Google for local searches. Pay per verified lead directly from Google. Ideal for trade and service businesses in specific geographies.
🎬
YouTube Ads
Video campaigns that build trust and awareness at scale before a prospect even speaks to you. Powerful for higher-ticket services where trust drives the buying decision.
📧
Cold Email Outreach
Targeted email sequences sent directly to decision-makers. Works well for B2B and commercial niches where the buyer is a business, not a homeowner.
🔄
Retargeting
Re-engage warm audiences who have already shown interest across Meta, Google and YouTube. Turn browsers into booked calls without spending more on cold traffic.
We will never recommend a channel that isn't right for your business. During onboarding we map your market, your ideal customer and your goals, then show you exactly which channels we'd use and why, before we build anything.
The System

Your Done-For-You Lead Generation System

A battle-tested system with over 30 individual tasks running behind the scenes every month building you a pipeline you own, not one you rent from a vendor.

Done-For-You Lead Generation
How We Build Your Pipeline From Zero to 100 Leads in 90 Days
1
🧭
Onboarding & Strategy
Business Deep-Dive60-min kickoff to understand your offer, goals & current pipeline
ICP DefinitionIdentify your highest-value customer profile with precision
Competitive ResearchMap your market, competitors & positioning opportunities
Channel StrategySelect the right mix of outbound & paid for your market
90-Day RoadmapClear milestones, timelines & KPIs agreed before we start
2
🔧
System Build
Outbound InfrastructureSending domains, inboxes, DNS & 14-day warmup sequence
Ad Account SetupMeta & Google accounts configured with pixel & conversion tracking
Creative ProductionAd copy, scroll-stopping hooks & visuals built for your offer
Calendar & CRM IntegrationScheduling link with intake form connected to your pipeline
Full Funnel TrackingEvery touchpoint tracked so we know exactly what's working
3
🎯
Audience Building
Prospect List BuildVerified contact lists sourced from Apollo, LinkedIn & niche databases
Email VerificationEvery address validated, invalid contacts removed
Ad Audience CreationCustom, lookalike & retargeting audiences built for paid channels
SegmentationLists and audiences split by persona, geography & buying stage
Suppression & ExclusionsExisting clients & wrong-fit segments excluded from all targeting
4
🚀
Launch & Optimise
Outbound Campaigns LivePersonalised email sequences delivered daily at volume
Paid Ads LiveMeta & Google campaigns running, spending efficiently from day one
A/B TestingCopy, creative & audience variants tested simultaneously
Budget OptimisationAd spend reallocated to best-performing audiences every day
Weekly ReviewsPerformance data reviewed every week, strategy adjusted fast
5
📥
Leads Delivered
Lead QualificationEvery inbound lead and reply reviewed and qualified for fit
Calendar BookingQualified leads booked directly into your calendar, no back-and-forth
CRM HandoffEach lead entered into your pipeline with full context and history
Monthly ReportingFull performance breakdown across both channels every month
Scale PlanWinners identified and scaled, underperformers cut or rewritten
What You Get
100Leads Guaranteed
2Channels Running
90Days or Free
0Hours of Your Time
$0If We Don't Deliver
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The Full Package

What's Included

Everything needed to build and run a full done-for-you lead generation system across outbound and paid. Nothing to set up or manage we handle all of it.

🔧
Full System Build
  • All selected channels set up end-to-end
  • Ad accounts, pixels & conversion tracking
  • Outbound infrastructure where applicable
  • CRM & calendar integration
  • Full funnel tracking from click to call
🎯
Strategy & Targeting
  • Full ICP research & persona brief
  • Buying signal & trigger mapping
  • Lead list building (Apollo + LinkedIn)
  • Email verification & enrichment
  • List segmentation & suppression
✍️
Copy & Creative
  • Personalised outbound email sequences
  • Paid ad copy, hooks & creative
  • Subject line & ad headline A/B testing
  • Per-lead first-line personalisation
  • Time-zone aware send scheduling
📣
Paid Advertising
  • Meta, Google & YouTube campaigns
  • Google Local Services Ads setup
  • Audience building & lookalike targeting
  • Ad creative, copy & video hooks
  • Daily budget monitoring & optimisation
📥
Reply & Pipeline Management
  • Full inbox reply monitoring
  • Lead qualification & routing
  • Calendly / scheduling integration
  • CRM handoff with full context
  • Out-of-office & bounce handling
📊
Reporting & Optimisation
  • Weekly performance reports
  • Open, reply & booking rate tracking
  • Monthly strategy review call
  • Ongoing copy & sequence iteration
  • Scaling winners, cutting losers
🤝
Dedicated Support
  • Dedicated account manager
  • Slack channel direct access
  • 48-hour response guarantee
  • Onboarding within 7 days
  • Month-to-month, no lock-in

Ready to Stop Renting Your Pipeline?

Book a free 15-minute call. We'll show you exactly how the system works and whether it's the right fit for your business.

Book Your Free Strategy Call
The Person Behind It
George
Hi, I'm George.
Founder, SVRGN Agency

Most businesses I talk to have the same problem they're either not getting enough leads, or they're buying shared leads from vendors who sell the same contact to half a dozen competitors. Both situations feel like running on a treadmill.

I built SVRGN to fix that. We set up and run a done-for-you inbound system so you stop renting your pipeline from lead vendors and start owning it. The whole thing runs in the background while you focus on closing jobs.

If we don't deliver 100 qualified leads in the next 90 days, you don't pay.

Got Questions?

Frequently Asked Questions

We can have your full system live within 7–14 days of onboarding. Outbound infrastructure setup and ad account configuration begin immediately after our kickoff call. Campaigns run in parallel while we refine targeting and creative so there's no wasted time getting to results.
It depends entirely on your business. Through onboarding we analyse your market, your ideal customer and your goals, then recommend the exact channel mix that makes sense for you. That could be Meta ads, Google Search, Google Local Services Ads, LinkedIn outreach, retargeting, cold email or a combination. We never force a channel that isn't right for your business. The guarantee is on the outcome: 100 qualified leads in 90 days, regardless of which channels we use to get there.
This is exactly what our onboarding process is built around. Before we build anything, we analyse your business, your market, your ideal customer and your budget. We then present a clear strategy showing which channels we recommend, why they are the right fit, and what results you can expect. You approve the strategy before we touch anything. No guesswork, no one-size-fits-all.
This depends on your deal value, close rate and how many leads we can target in your market. We guarantee a minimum of 100 qualified leads in the next 90 days. We'll give you a realistic projection for your specific business during your free strategy call.
We work on a month-to-month basis with no long-term lock-in. We ask for a minimum of 90 days to see meaningful results both outbound and paid ads compound over time as we optimise audiences, sequences and creative but you're never locked in beyond that.
Very little. We need a 60-minute onboarding call to understand your business, ICP and offer. After that, we handle everything outbound setup, ad accounts, copy and creative. You'll review and approve campaigns before they go live, but the heavy lifting is entirely on us. Your job is to show up to the calls we book.
For outbound email, we operate under the legitimate interest basis targeting business contacts with relevant, professional offers and honouring all unsubscribes immediately. For paid ads, we follow platform policies on Meta and Google. We recommend consulting your own legal counsel for specific advice relevant to your business and region.
Let's Talk

Book Your Free Strategy Call

30 minutes. No sales pressure. Walk away with a clear picture of what's possible for your business.

What We'll Cover

A free, no-obligation call to audit your current lead generation and map out your DFY system.

  • Audit of your current lead generation & channels
  • ICP workshop, who you should be targeting and why
  • Realistic pipeline projections for your business
  • Live walkthrough of our system & process
  • Custom ROI model built around your numbers
  • No obligation, just clear, honest advice
Call Details
⏱ 30 minutes
📹 Google Meet or Zoom
💰 Completely free